Verified Beauty Data

Product record / Serums, retinaldehyde

Serum

Geek & Gorgeous A-Game 10

Serum · 30 mL · concentration disclosed in product name

$19.90
retail price
0.1%
retinaldehyde
$0.66
per mL
Data source
Concentration disclosed in product name 0.1% retinaldehyde (Retinal in INCI, INCIDecoder-verified); ASIN+price PA-API-verified 2026-06-14.
Geek & Gorgeous A-Game 10 bottle
Pictured: Amazon listing
Best for
Anti-aging & firmness
How it feels
Lightweight, fast-absorbing serum
Value
$19.90 for 30 mL · $0.66/mL

Bottom line The cult budget retinal — a disclosed 0.1% in a famously gentle base, under $20.

Editorial verdict / Social intelligence

Qualified yes Product review

The cult budget retinal — a disclosed 0.1% in a famously gentle base, under $20. 1

Beauty benefit
Geek & Gorgeous A-Game pairs 0.1% retinaldehyde — the most potent OTC retinoid form — with a deliberately gentle, fragrance-free base (allantoin, panthenol, cloudberry oil), making it the cult-favorite entry point into retinal for under $20.
Does it work
Yes. A-Game discloses 0.1% retinal — the concentration most directly studied in head-to-head work — in a soothing formula built for tolerability, which is why it has a cult following among beginners stepping up from retinol. Caveats: even at 0.1%, mild retinization can occur; retinal is inherently unstable so packaging and freshness matter; pregnancy avoidance applies. See the verified data below →

Consensus strength

Moderate

0.1% is the retinal concentration most directly evaluated in comparative studies; A-Game's gentle, transparent formulation makes it a widely recommended first retinal. Comparative long-term retinal-vs-retinol RCT data remains limited.

01 / The key active

retinaldehyde at 0.1%

This product discloses 0.1% retinaldehyde — concentration disclosed in product name.

Concentration disclosed in product name. 0.1% retinaldehyde (Retinal in INCI, INCIDecoder-verified); ASIN+price PA-API-verified 2026-06-14.

Other products with retinaldehyde:

02 / The full ingredient list

Every ingredient, in label order

Exactly as printed, each token matched to the EU CosIng register and flagged where a CIR safety assessment exists. Highlighted rows are the key actives.

# Ingredient, as printed CosIng functions CIR
01 Aqua
  • solvent
02 Caprylic/Capric Triglyceride
  • fragrance
  • solvent
  • perfuming
  • skin conditioning - occlusive
✓ reviewed
03 Oleyl Erucate
  • skin conditioning - emollient
✓ reviewed
04 Glycerin
  • denaturant
  • hair conditioning
  • humectant
  • oral care
  • skin protecting
  • solvent
  • viscosity controlling
  • perfuming
  • fragrance
  • skin conditioning - humectant
✓ reviewed
05 Triheptanoin
  • viscosity controlling
  • skin conditioning - occlusive
✓ reviewed
06 Cyclodextrin
  • absorbent
  • chelating
✓ reviewed
07 Cetearyl Olivate
  • skin conditioning - emollient
  • surfactant - emulsifying
  • emulsion stabilising
  • hair conditioning
  • slip modifier
✓ reviewed
08 Sorbitan Olivate
  • surfactant - emulsifying
✓ reviewed
09 Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer
  • emulsion stabilising
  • viscosity controlling
✓ reviewed
10 Biosaccharide Gum-1
  • skin conditioning
✓ reviewed
11 Allantoin
  • skin conditioning
  • skin protecting
  • soothing
✓ reviewed
12 Retinal
  • skin conditioning
13 Rubus Chamaemorus Seed Oil
  • skin conditioning
✓ reviewed
14 Panthenol
  • antistatic
  • hair conditioning
  • skin conditioning
✓ reviewed
15 Citric Acid
  • buffering
  • chelating
  • fragrance
✓ reviewed
16 Tocopheryl Acetate
  • antioxidant
  • skin conditioning
✓ reviewed
17 Disodium EDTA
  • chelating
  • viscosity controlling
✓ reviewed
18 Pentylene Glycol
  • skin conditioning
  • solvent
✓ reviewed
19 Ethylhexylglycerin
  • deodorant
  • skin conditioning
✓ reviewed
20 Phenoxyethanol
  • antimicrobial
  • preservative
✓ reviewed

20 ingredients as printed · 20 exact CosIng matches · source: concentration disclosed in product name

03 / Where to buy

Where to buy A-Game 10

Buy on Amazon $19.90

Some links on this page earn us a commission. It never changes our analysis — the methodology is public.

04 / What people say

What buyers actually say

What works

  • Common Most potent OTC retinoid, but at an approachable 0.1% — one step from active retinoic acid 12
    While retinol takes two steps to convert, retinal only takes one — meaning it converts into active form more quickly. Editorial
  • Common Notably gentle for a retinoid — better tolerated than prescription tretinoin 3
    retinaldehyde was far better tolerated, causing far less irritation and dryness. Around 3 less irritation to be specific. Editorial

What to know

  • Some Mild retinization is still possible for those new to retinoids 4
    If your skin is new to retinal, you may experience some mild irritation, redness or dryness. Editorial
  • Some Retinal is unstable — light/air exposure degrades it, so packaging and freshness matter 3
    Retinal is notoriously unstable and quickly breaks down when exposed to light, air, or water. Editorial

What you'd only know from the reviews

  • 0.1% is not a 'starter weakness' — it is the exact concentration head-to-head studies use, so A-Game sits at a clinically studied potency, not below it. 5

  1. 1 Editorial Retinal: The Complete Guide — ISDIN 2023
  2. 2 Editorial Clinical Efficacy and Tolerability of a Novel Retinaldehyde Serum — JDD 2024 2024
  3. 3 Editorial Retinal (Retinaldehyde) Guide — Strive Skin 2024
  4. 4 Editorial Retinaldehyde Skincare: What Is It & Benefits — Medik8 2024
  5. 5 Study Comparative Evaluation of Stabilized Retinaldehyde 0.1% vs 0.05% — Deda 2026, PMID:41729119 2026

05 / Questions

Frequently asked

What's in Geek & Gorgeous A-Game 10?
Geek & Gorgeous A-Game 10 lists 20 ingredients. Key active: 0.1% retinaldehyde. 0.1% retinaldehyde (Retinal in INCI, INCIDecoder-verified); ASIN+price PA-API-verified 2026-06-14. The full ingredient list, matched to EU CosIng, is on this page.
Does Geek & Gorgeous A-Game 10 work?
Yes. A-Game discloses 0.1% retinal — the concentration most directly studied in head-to-head work — in a soothing formula built for tolerability, which is why it has a cult following among beginners stepping up from retinol. Caveats: even at 0.1%, mild retinization can occur; retinal is inherently unstable so packaging and freshness matter; pregnancy avoidance applies.
How much retinaldehyde is in Geek & Gorgeous A-Game 10?
0.1% retinaldehyde. 0.1% retinaldehyde (Retinal in INCI, INCIDecoder-verified); ASIN+price PA-API-verified 2026-06-14.
Where can I buy Geek & Gorgeous A-Game 10?
$19.90 on Amazon (price recorded as of the date shown). 0.1% retinaldehyde (Retinal in INCI, INCIDecoder-verified); ASIN+price PA-API-verified 2026-06-14.