Verified Beauty Data

Product record / Humectants, glycerin

Humectant

NOW Solutions Vegetable Glycerin 100% Pure

Humectant · 473 mL · single-ingredient: 100% vegetable glycerin — the active itself (inci = glycerin)

$4.30
retail price
$0.01
per mL
Data source
Single-ingredient: 100% vegetable glycerin — the active itself (INCI = Glycerin) Glycerin verified high in INCI via INCIDecoder 2026-06-14; ASIN B0015C0RIC price PA-API-verified 2026-06-14.
NOW Solutions Vegetable Glycerin 100% Pure bottle
Pictured: Amazon listing
Best for
Hydration
How it feels
Humectant
Value
$4.30 for 473 mL · $0.01/mL

Bottom line The verified-data punchline — the actual active, pure glycerin, for the price of a coffee; just don't apply it neat.

Editorial verdict / Social intelligence

Qualified yes Product review

The verified-data punchline — the actual active, pure glycerin, for the price of a coffee; just don't apply it neat. 1

Beauty benefit
A bottle of 100% pure plant-derived glycerin — the humectant itself, with nothing added — sold as a versatile skin-care base for a few dollars.
Does it work
Yes, this is glycerin in its purest form — and it makes the honest point this whole site is about: the working ingredient costs almost nothing. But use it correctly. Pure glycerin is a DIY base, not a finished product to slather on: because it's a strong humectant, applying it neat (especially in dry air) can feel sticky and can actually pull water from deeper skin. Dilute a little into water, a toner or your moisturizer, or just choose a ready-made glycerin-forward product. As an ingredient it's superb and skin-identical; as a face product on its own, handle with a light, diluted hand. Vegan (plant-derived). See the verified data below →

Consensus strength

Strong

Glycerin is one of the most reliable, best-evidenced and best-tolerated ingredients in skincare — a gold-standard humectant that's also the skin's own hydrating molecule. The only caveats are expectation (it's a moisturizer, not an active) and that, being a humectant, it works best sealed in a balanced formula.

01 / The key active

glycerin

glycerin is present in the formula; the brand does not disclose the exact concentration.

Primary active

glycerin

Concentration undisclosed

Read the glycerin dossier →

Single-ingredient: 100% vegetable glycerin — the active itself (INCI = Glycerin). Glycerin verified high in INCI via INCIDecoder 2026-06-14; ASIN B0015C0RIC price PA-API-verified 2026-06-14.

02 / The full ingredient list

Every ingredient, in label order

Exactly as printed, each token matched to the EU CosIng register and flagged where a CIR safety assessment exists. Highlighted rows are the key actives.

# Ingredient, as printed CosIng functions CIR
01 Glycerin
  • denaturant
  • hair conditioning
  • humectant
  • oral care
  • skin protecting
  • solvent
  • viscosity controlling
  • perfuming
  • fragrance
  • skin conditioning - humectant
✓ reviewed

1 ingredients as printed · 1 exact CosIng matches · source: single-ingredient: 100% vegetable glycerin — the active itself (inci = glycerin)

03 / Where to buy

Where to buy Vegetable Glycerin 100% Pure

Buy on Amazon $4.30

Some links on this page earn us a commission. It never changes our analysis — the methodology is public.

04 / What people say

What buyers actually say

What works

  • Common The gold-standard humectant — and it's the skin's own molecule, so it's about as skin-friendly as hydration gets 18
    In addition, endogenous glycerol plays a role in skin hydration, cutaneous elasticity and epidermal barrier repair. review
  • Common Soothing and protective — glycerin shields against irritants and speeds recovery of damaged skin 32
    Glycerol, widely used as humectant, is known to protect against irritants and to accelerate recovery of irritated skin. Study

What to know

  • Common It's a humectant, not an active — and a humectant alone needs the barrier's lipids (an occlusive) to lock water in 76
    The retention of water in the SC is dependent on two major components: (1) the presence of natural hygroscopic agents within the corneocytes (collectively referred to as natural moisturizing factor) and (2) the SC intercellular lipids orderly arranged to form a barrier review

What you'd only know from the reviews

  • This is the cheapest possible proof that hydration isn't where the markup is — the active your skin already uses, for pennies. The catch is application: pure glycerin should be diluted (into water/toner/moisturizer), not applied straight, because a strong humectant in dry air can draw water the wrong way. Buy it to understand the ingredient, not to replace a balanced moisturizer. 6

  1. 1 review Glycerol and the skin: holistic approach to its origin and functions 2008
  2. 2 Study Aquaporin-3-deficient mice — reduced skin glycerol impairs hydration/elasticity/barrier 2002
  3. 3 Study Glycerol protects against irritants & accelerates recovery of irritated human skin 2010
  4. 4 Study Glycerol regulates stratum corneum hydration (asebia mice) 2003
  5. 5 review Aquaporin-3 in the epidermis — water/glycerol channel & barrier 2020
  6. 6 Study Glycerol (an NMF component) & skin hydration depend on the water-activity gradient 2013
  7. 7 review Skin hydration: molecular mechanisms (NMF + barrier lipids) 2007
  8. 8 Editorial Glycerin — INCIDecoder 2026

05 / Questions

Frequently asked

What's in NOW Solutions Vegetable Glycerin 100% Pure?
NOW Solutions Vegetable Glycerin 100% Pure lists 1 ingredients. Key active: glycerin (concentration undisclosed). Glycerin verified high in INCI via INCIDecoder 2026-06-14; ASIN B0015C0RIC price PA-API-verified 2026-06-14. The full ingredient list, matched to EU CosIng, is on this page.
Does NOW Solutions Vegetable Glycerin 100% Pure work?
Yes, this is glycerin in its purest form — and it makes the honest point this whole site is about: the working ingredient costs almost nothing. But use it correctly. Pure glycerin is a DIY base, not a finished product to slather on: because it's a strong humectant, applying it neat (especially in dry air) can feel sticky and can actually pull water from deeper skin. Dilute a little into water, a toner or your moisturizer, or just choose a ready-made glycerin-forward product. As an ingredient it's superb and skin-identical; as a face product on its own, handle with a light, diluted hand. Vegan (plant-derived).
How much glycerin is in NOW Solutions Vegetable Glycerin 100% Pure?
NOW Solutions does not publicly disclose the exact concentration. glycerin appears in the INCI list; the amount is undisclosed. Glycerin verified high in INCI via INCIDecoder 2026-06-14; ASIN B0015C0RIC price PA-API-verified 2026-06-14.
Where can I buy NOW Solutions Vegetable Glycerin 100% Pure?
$4.30 on Amazon (price recorded as of the date shown). Glycerin verified high in INCI via INCIDecoder 2026-06-14; ASIN B0015C0RIC price PA-API-verified 2026-06-14.