Verified Beauty Data

Product record / Toners, glycerin

Toner

Hada Labo Gokujyun Hyaluronic Acid Lotion

Toner · 170 mL · glycerin is the #3 ingredient, layered with multiple hyaluronic-acid forms (incidecoder-verified)

$9.99
retail price
$0.06
per mL
Data source
Glycerin is the #3 ingredient, layered with multiple hyaluronic-acid forms (INCIDecoder-verified) Glycerin verified high in INCI via INCIDecoder 2026-06-14; ASIN B07DMZ76GF price PA-API-verified 2026-06-14.
Hada Labo Gokujyun Hyaluronic Acid Lotion bottle
Pictured: Amazon listing
Best for
Hydration
How it feels
Watery, layerable toner
Value
$9.99 for 170 mL · $0.06/mL

Bottom line The cult minimalist hydrator — glycerin and a stack of hyaluronic acids in a famously simple, cheap Japanese 'lotion'.

Editorial verdict / Social intelligence

Qualified yes Product review

The cult minimalist hydrator — glycerin and a stack of hyaluronic acids in a famously simple, cheap Japanese 'lotion'. 1

Beauty benefit
A beloved Japanese hydrating 'lotion' (a watery, toner-like layer) built on humectants: glycerin at #3 alongside several molecular weights of hyaluronic acid, in a deliberately minimal, fragrance-light formula meant to be pressed into skin.
Does it work
Yes as a simple, layerable hydration step. It pairs glycerin — the skin-identical humectant — with multiple hyaluronic-acid forms to pull water into different depths of the skin, and its stripped-back formula is why it has such a cult following for plump, dewy skin on a budget. Honest framing: it's a humectant hydrator, not an active treatment, and like all humectant layers it works best sealed with a moisturizer (especially in dry climates) so the water it draws in stays put. Excellent value, gentle, and easy to layer. See the verified data below →

Consensus strength

Strong

Glycerin is one of the most reliable, best-evidenced and best-tolerated ingredients in skincare — a gold-standard humectant that's also the skin's own hydrating molecule. The only caveats are expectation (it's a moisturizer, not an active) and that, being a humectant, it works best sealed in a balanced formula.

01 / The key active

glycerin

glycerin is present in the formula; the brand does not disclose the exact concentration.

Primary active

glycerin

Concentration undisclosed

Read the glycerin dossier →

Glycerin is the #3 ingredient, layered with multiple hyaluronic-acid forms (INCIDecoder-verified). Glycerin verified high in INCI via INCIDecoder 2026-06-14; ASIN B07DMZ76GF price PA-API-verified 2026-06-14.

02 / The full ingredient list

Every ingredient, in label order

Exactly as printed, each token matched to the EU CosIng register and flagged where a CIR safety assessment exists. Highlighted rows are the key actives.

# Ingredient, as printed CosIng functions CIR
01 Water
  • antiplaque
  • skin conditioning
  • solvent
02 Butylene Glycol
  • humectant
  • fragrance
  • skin conditioning
  • solvent
  • viscosity controlling
✓ reviewed
03 Glycerin
  • denaturant
  • hair conditioning
  • humectant
  • oral care
  • skin protecting
  • solvent
  • viscosity controlling
  • perfuming
  • fragrance
  • skin conditioning - humectant
✓ reviewed
04 Disodium Succinate
  • fragrance
  • surfactant - cleansing
✓ reviewed
05 Hydrolyzed Hyaluronic Acid
  • hair conditioning
  • humectant
  • skin conditioning
✓ reviewed
06 Hydroxyethylcellulose
  • binding
  • emulsion stabilising
  • film forming
  • light stabilizer
  • viscosity controlling
✓ reviewed
07 Methylparaben
  • fragrance
  • preservative
✓ reviewed
08 PPG-10 Methyl Glucose Ether
  • hair conditioning
  • skin conditioning
✓ reviewed
09 Sodium Acetylated Hyaluronate
  • humectant
✓ reviewed
10 Sodium Hyaluronate
  • humectant
  • skin conditioning
✓ reviewed
11 Succinic Acid
  • buffering
  • fragrance
✓ reviewed

11 ingredients as printed · 11 exact CosIng matches · source: glycerin is the #3 ingredient, layered with multiple hyaluronic-acid forms (incidecoder-verified)

03 / Where to buy

Where to buy Gokujyun Hyaluronic Acid Lotion

Buy on Amazon $9.99

Some links on this page earn us a commission. It never changes our analysis — the methodology is public.

04 / What people say

What buyers actually say

What works

  • Common The gold-standard humectant — and it's the skin's own molecule, so it's about as skin-friendly as hydration gets 18
    In addition, endogenous glycerol plays a role in skin hydration, cutaneous elasticity and epidermal barrier repair. review
  • Common Soothing and protective — glycerin shields against irritants and speeds recovery of damaged skin 32
    Glycerol, widely used as humectant, is known to protect against irritants and to accelerate recovery of irritated skin. Study

What to know

  • Common It's a humectant, not an active — and a humectant alone needs the barrier's lipids (an occlusive) to lock water in 76
    The retention of water in the SC is dependent on two major components: (1) the presence of natural hygroscopic agents within the corneocytes (collectively referred to as natural moisturizing factor) and (2) the SC intercellular lipids orderly arranged to form a barrier review

What you'd only know from the reviews

  • A masterclass in humectant simplicity: glycerin plus layered hyaluronic acids, almost nothing else. Press it into damp skin and seal with a moisturizer — because on its own a humectant layer draws water but doesn't lock it in. Cult-loved precisely because the cheap, simple version works. 1

  1. 1 review Glycerol and the skin: holistic approach to its origin and functions 2008
  2. 2 Study Aquaporin-3-deficient mice — reduced skin glycerol impairs hydration/elasticity/barrier 2002
  3. 3 Study Glycerol protects against irritants & accelerates recovery of irritated human skin 2010
  4. 4 Study Glycerol regulates stratum corneum hydration (asebia mice) 2003
  5. 5 review Aquaporin-3 in the epidermis — water/glycerol channel & barrier 2020
  6. 6 Study Glycerol (an NMF component) & skin hydration depend on the water-activity gradient 2013
  7. 7 review Skin hydration: molecular mechanisms (NMF + barrier lipids) 2007
  8. 8 Editorial Glycerin — INCIDecoder 2026

05 / Questions

Frequently asked

What's in Hada Labo Gokujyun Hyaluronic Acid Lotion?
Hada Labo Gokujyun Hyaluronic Acid Lotion lists 11 ingredients. Key active: glycerin (concentration undisclosed). Glycerin verified high in INCI via INCIDecoder 2026-06-14; ASIN B07DMZ76GF price PA-API-verified 2026-06-14. The full ingredient list, matched to EU CosIng, is on this page.
Does Hada Labo Gokujyun Hyaluronic Acid Lotion work?
Yes as a simple, layerable hydration step. It pairs glycerin — the skin-identical humectant — with multiple hyaluronic-acid forms to pull water into different depths of the skin, and its stripped-back formula is why it has such a cult following for plump, dewy skin on a budget. Honest framing: it's a humectant hydrator, not an active treatment, and like all humectant layers it works best sealed with a moisturizer (especially in dry climates) so the water it draws in stays put. Excellent value, gentle, and easy to layer.
How much glycerin is in Hada Labo Gokujyun Hyaluronic Acid Lotion?
Hada Labo does not publicly disclose the exact concentration. glycerin appears in the INCI list; the amount is undisclosed. Glycerin verified high in INCI via INCIDecoder 2026-06-14; ASIN B07DMZ76GF price PA-API-verified 2026-06-14.
Where can I buy Hada Labo Gokujyun Hyaluronic Acid Lotion?
$9.99 on Amazon (price recorded as of the date shown). Glycerin verified high in INCI via INCIDecoder 2026-06-14; ASIN B07DMZ76GF price PA-API-verified 2026-06-14.