{
  "name": "The Actives Index",
  "description": "Price-per-gram-of-active rankings for 20 skincare actives, each computed from the cheapest verified product that discloses its active concentration.",
  "source_page": "https://verifiedbeautydata.com/actives-index/",
  "publisher": "Verified Beauty Data",
  "row_count": 20,
  "columns": [
    "active",
    "ingredient_slug",
    "cheapest_verified_brand",
    "cheapest_verified_product",
    "disclosed_pct",
    "price_per_g_active_low_usd",
    "price_per_g_active_high_usd",
    "n_disclosed_products",
    "spread_multiple"
  ],
  "rows": [
    {
      "active": "Adapalene 0.1% gel",
      "ingredient_slug": "adapalene",
      "cheapest_verified_brand": "Differin",
      "cheapest_verified_product": "Adapalene Gel 0.1%",
      "disclosed_pct": 0.1,
      "price_per_g_active_low_usd": 532.6667,
      "price_per_g_active_high_usd": 733.1111,
      "n_disclosed_products": 3,
      "spread_multiple": 1.38
    },
    {
      "active": "Alpha-Arbutin",
      "ingredient_slug": "alpha-arbutin",
      "cheapest_verified_brand": "The Ordinary",
      "cheapest_verified_product": "Alpha Arbutin 2% + Hyaluronic Acid for Hyperpigmentation",
      "disclosed_pct": 2,
      "price_per_g_active_low_usd": 19.4431,
      "price_per_g_active_high_usd": 25.0004,
      "n_disclosed_products": 2,
      "spread_multiple": 1.29
    },
    {
      "active": "Ascorbic Acid (Vitamin C)",
      "ingredient_slug": "l-ascorbic-acid",
      "cheapest_verified_brand": "The Ordinary",
      "cheapest_verified_product": "Vitamin C Suspension 23% + HA Spheres 2% Serum with Pure L-Ascorbic Acid",
      "disclosed_pct": 23,
      "price_per_g_active_low_usd": 1.1908,
      "price_per_g_active_high_usd": 37.9127,
      "n_disclosed_products": 25,
      "spread_multiple": 31.84
    },
    {
      "active": "Azelaic Acid",
      "ingredient_slug": "azelaic-acid",
      "cheapest_verified_brand": "Good Molecules",
      "cheapest_verified_product": "10% Azelaic Acid Treatment",
      "disclosed_pct": 10,
      "price_per_g_active_low_usd": 4.0577,
      "price_per_g_active_high_usd": 14.2019,
      "n_disclosed_products": 3,
      "spread_multiple": 3.5
    },
    {
      "active": "Bakuchiol",
      "ingredient_slug": "bakuchiol",
      "cheapest_verified_brand": "HERBIVORE",
      "cheapest_verified_product": "MOON DEW 1% Bakuchiol + Peptides Retinol Alternative Eye Cream",
      "disclosed_pct": 1,
      "price_per_g_active_low_usd": 324.6149,
      "price_per_g_active_high_usd": 324.6149,
      "n_disclosed_products": 1,
      "spread_multiple": null
    },
    {
      "active": "Benzoyl Peroxide",
      "ingredient_slug": "benzoyl-peroxide",
      "cheapest_verified_brand": "PanOxyl",
      "cheapest_verified_product": "Acne Treatment Bar with 10% Benzoyl Peroxide",
      "disclosed_pct": 10,
      "price_per_g_active_low_usd": 0.929,
      "price_per_g_active_high_usd": 4.3924,
      "n_disclosed_products": 7,
      "spread_multiple": 4.73
    },
    {
      "active": "Ferment Filtrates",
      "ingredient_slug": "ferment-filtrates",
      "cheapest_verified_brand": "MIZON",
      "cheapest_verified_product": "MIZON Skin Power Original First Essence",
      "disclosed_pct": 94.5,
      "price_per_g_active_low_usd": 0.1692,
      "price_per_g_active_high_usd": 0.1692,
      "n_disclosed_products": 1,
      "spread_multiple": null
    },
    {
      "active": "Ferulic Acid",
      "ingredient_slug": "ferulic-acid",
      "cheapest_verified_brand": "Trader Joe's",
      "cheapest_verified_product": "Vitamin C Serum",
      "disclosed_pct": 0.5,
      "price_per_g_active_low_usd": 2.0878,
      "price_per_g_active_high_usd": 106,
      "n_disclosed_products": 6,
      "spread_multiple": 50.77
    },
    {
      "active": "Glycolic Acid (AHA)",
      "ingredient_slug": "glycolic-acid",
      "cheapest_verified_brand": "The Ordinary",
      "cheapest_verified_product": "Glycolic Acid 7% Exfoliating and Brightening Daily Toner - 8.0 oz",
      "disclosed_pct": 7,
      "price_per_g_active_low_usd": 0.8152,
      "price_per_g_active_high_usd": 23.8687,
      "n_disclosed_products": 9,
      "spread_multiple": 29.28
    },
    {
      "active": "Hyaluronic Acid",
      "ingredient_slug": "hyaluronic-acid",
      "cheapest_verified_brand": "The Ordinary",
      "cheapest_verified_product": "Hyaluronic Acid 2% + B5 Hydrating Serum with Ceramides - Hydrating Serum 1.0 oz",
      "disclosed_pct": 2,
      "price_per_g_active_low_usd": 16.738,
      "price_per_g_active_high_usd": 90.1708,
      "n_disclosed_products": 3,
      "spread_multiple": 5.39
    },
    {
      "active": "Lactic Acid",
      "ingredient_slug": "lactic-acid",
      "cheapest_verified_brand": "The Ordinary",
      "cheapest_verified_product": "The Ordinary Lactic Acid 10% + HA",
      "disclosed_pct": 10,
      "price_per_g_active_low_usd": 3.1109,
      "price_per_g_active_high_usd": 3.1109,
      "n_disclosed_products": 1,
      "spread_multiple": null
    },
    {
      "active": "Mandelic Acid (AHA)",
      "ingredient_slug": "mandelic-acid",
      "cheapest_verified_brand": "The Ordinary",
      "cheapest_verified_product": "Mandelic Acid 10% + HA Gentle Facial Exfoliating Serum for Hydration",
      "disclosed_pct": 10,
      "price_per_g_active_low_usd": 2.6375,
      "price_per_g_active_high_usd": 2.6375,
      "n_disclosed_products": 1,
      "spread_multiple": null
    },
    {
      "active": "Niacinamide (Vitamin B3)",
      "ingredient_slug": "niacinamide",
      "cheapest_verified_brand": "The Ordinary",
      "cheapest_verified_product": "Niacinamide 10% + Zinc 1% Serum for Oily Skin - 1.0 oz",
      "disclosed_pct": 10,
      "price_per_g_active_low_usd": 2.0288,
      "price_per_g_active_high_usd": 50.7211,
      "n_disclosed_products": 12,
      "spread_multiple": 25
    },
    {
      "active": "Retinaldehyde",
      "ingredient_slug": "retinaldehyde",
      "cheapest_verified_brand": "The Ordinary",
      "cheapest_verified_product": "The Ordinary Retinal 0.2% Emulsion",
      "disclosed_pct": 0.2,
      "price_per_g_active_low_usd": 496.6667,
      "price_per_g_active_high_usd": 1066.3333,
      "n_disclosed_products": 3,
      "spread_multiple": 2.15
    },
    {
      "active": "Retinol (Vitamin A)",
      "ingredient_slug": "retinol",
      "cheapest_verified_brand": "The Ordinary",
      "cheapest_verified_product": "Retinol 0.5% in Squalane, Intermediate Retinol Serum",
      "disclosed_pct": 0.5,
      "price_per_g_active_low_usd": 62.8941,
      "price_per_g_active_high_usd": 954.7498,
      "n_disclosed_products": 7,
      "spread_multiple": 15.18
    },
    {
      "active": "Rice (Oryza Sativa) Extract",
      "ingredient_slug": "rice-extract",
      "cheapest_verified_brand": "I'm From",
      "cheapest_verified_product": "Rice Toner",
      "disclosed_pct": 77.78,
      "price_per_g_active_low_usd": 0.24,
      "price_per_g_active_high_usd": 46.6333,
      "n_disclosed_products": 2,
      "spread_multiple": 194.31
    },
    {
      "active": "Salicylic Acid (BHA)",
      "ingredient_slug": "salicylic-acid",
      "cheapest_verified_brand": "Pacifica",
      "cheapest_verified_product": "Acne Fighting Body Wash With 2% Salicylic Acid",
      "disclosed_pct": 2,
      "price_per_g_active_low_usd": 1.1257,
      "price_per_g_active_high_usd": 68.3112,
      "n_disclosed_products": 15,
      "spread_multiple": 60.68
    },
    {
      "active": "Squalane",
      "ingredient_slug": "squalane",
      "cheapest_verified_brand": "Good Molecules",
      "cheapest_verified_product": "Squalane Oil",
      "disclosed_pct": 100,
      "price_per_g_active_low_usd": 0.2667,
      "price_per_g_active_high_usd": 1.1333,
      "n_disclosed_products": 3,
      "spread_multiple": 4.25
    },
    {
      "active": "Tocopherol (Vitamin E)",
      "ingredient_slug": "tocopherol",
      "cheapest_verified_brand": "Trader Joe's",
      "cheapest_verified_product": "Vitamin C Serum",
      "disclosed_pct": 1,
      "price_per_g_active_low_usd": 2.0878,
      "price_per_g_active_high_usd": 237.2031,
      "n_disclosed_products": 5,
      "spread_multiple": 113.61
    },
    {
      "active": "Tranexamic Acid",
      "ingredient_slug": "tranexamic-acid",
      "cheapest_verified_brand": "FARMACY",
      "cheapest_verified_product": "Brighten Up 3% TXA Dark Spot Toner - 4.0 oz",
      "disclosed_pct": 3,
      "price_per_g_active_low_usd": 9.5806,
      "price_per_g_active_high_usd": 13.5189,
      "n_disclosed_products": 2,
      "spread_multiple": 1.41
    }
  ]
}